Gadgets

Manufacturers have traditionally relied on sales figures to understand where they stand with consumers, but by the time those numbers arrive, consumers’ buying decisions have already been made. A study co-authored by UC Riverside business […]

Meta on Tuesday launched a new line of smart glasses priced slightly lower than its Ray-Ban-branded glasses, as competition heats up in the AI-powered wearable tech space.This post was originally published on this site

The Dutch government is considering making it illegal to use children younger than 16 in paid social media content. The government argues such online content featuring children—designed to sell goods to child consumers—basically involves them […]

Brands seeking attention on social media outlets such as Instagram may benefit from keeping the colors in their posts visually consistent, according to research published in the International Journal of Mobile Communications.This post was originally […]

A new study co-authored by USC Marshall’s Miao “Ben” Zhang is among the first to show that generative AI is delivering significant productivity gains outside the workplace—and that a growing digital divide threatens to leave […]

ChatGPT was quickly framed as a potential “Google killer” in online shopping. A new study by Frankfurt School of Finance & Management paints a more nuanced picture: For complex purchase decisions, ChatGPT can already be […]

Have you ever said “thanks” to ChatGPT, or “please” to Claude? Maybe you’re just being polite, showing some civility to a helpful and eloquent conversational partner. You may even consider politeness a safe choice, just […]

Snap, the parent company of social network Snapchat, on Tuesday launched its Specs augmented reality glasses, a major bet by a struggling company to stake out ground in the post-smartphone era.This post was originally published […]

The UK government’s decision to introduce restrictions on children’s access to social media marks a significant moment in the evolution of online safety policy. For supporters, it represents a long-overdue response to growing concerns about […]

Dr. Naser Pourazad, senior lecturer in marketing at Flinders University’s College of Business, Creative Arts, Law and Social Sciences, has examined how video game fans express their brand advocacy through online forums—and this reveals distinct […]